Social media hook:
Framework Introduction
Present systematic approach
Frameworks promise structure
"Framework introduction" works because it promises organization. People think: "They have a system. I want to see how it works." It's clarity wrapped in structure.
Plus, frameworks create trust. When you present a "3-step framework," you're showing you've organized the information. People trust organized information. They click because frameworks feel valuable—even when the framework is just a list.
Frameworks are just lists with better branding
It works because it hits three triggers: structure, clarity, and trust. The framework creates structure. The steps create clarity. The organization creates trust. People see "The 3-step framework for [achieving goal]" and think: "They have a system. I want to see it." They click because frameworks feel organized—even when the steps are obvious. It's not about being clever—it's about making information feel structured.
Real-World Examples
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Start Hooks SessionAbout How-To & Educational Hooks
How-To & Educational Hooks work because people want to learn. When you present a framework, you promise structure. Not because they're smart—because they're human and want organized information. These hooks don't need to be clever. They just need to promise organization. The "framework introduction" hook does exactly that—it promises a systematic approach.