Social media hook:
Guess the Ending…

Invites viewers to predict conclusion, creating engagement and curiosity.

Teaser & Cliffhanger Hooks

Guessing games create investment

"Guess the ending" works because it creates participation. People think: "I want to guess. Let me think of what might happen." It's engagement wrapped in prediction.

Plus, guessing creates investment. When you ask people to guess, they're invested in the outcome. They want to see if they were right. That investment creates engagement. People love being right—especially when they guessed it.

Guessing is just participation with better stakes

It works because it hits three triggers: participation, investment, and curiosity. The guess creates participation. The prediction creates investment. The outcome creates curiosity. People see "I tried this strategy, guess the ending" and think: "I want to guess. Let me see if I'm right." They click because guessing games create investment—even when the ending is predictable. It's not about being clever—it's about making people predict the outcome.

Real-World Examples

I tried this strategy, guess the ending

The guessing game that creates investment and the outcome that surprises

I tested this method, guess what happened

The participation that builds curiosity and the result that matters

I tried this approach, guess the result

The guessing that creates engagement and the outcome that delivers

I tested this framework, guess how it ended

The participation that builds investment and the result that surprises

I tried this system, guess what changed

The guessing that creates curiosity and the outcome that matters

I tested this technique, guess the ending

The participation that builds engagement and the result that delivers

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About Teaser & Cliffhanger Hooks

Teaser & Cliffhanger Hooks work because people hate not knowing. When you ask them to guess, you create participation. Not because they're smart—because they're human and want to be right. These hooks don't need to be clever. They just need to create guessing. The "guess the ending" hook does exactly that—it makes people want to predict the outcome.