Social media hook:
Here's How It's Done…

Authoritative hook that promises to reveal the correct method.

How-To & Educational Hooks

Authority promises correctness

"Here's how it's done" works because it promises the right way. People think: "They know how it's done. I want to learn the correct method." It's authority wrapped in instruction.

Plus, "how it's done" creates trust. When you say "here's how it's done," you're positioning yourself as an authority. People trust authorities. They click because authoritative instruction feels valuable—even when the method is standard.

Authority is just confidence with better positioning

It works because it hits three triggers: authority, trust, and correctness. The "how it's done" creates authority. The instruction creates trust. The promise creates correctness. People see "Here's how it's done in the industry" and think: "They know the right way. I want to learn it." They click because authoritative instruction feels valuable—even when the method is obvious. It's not about being clever—it's about positioning yourself as the authority.

Real-World Examples

Here's how it's done in the industry

The authority that creates trust and the method that delivers

Here's how it's done by professionals

The correctness that builds confidence and the approach that matters

Here's how it's done the right way

The authority that creates trust and the method that works

Here's how it's done by experts

The correctness that builds confidence and the approach that delivers

Here's how it's done in practice

The authority that creates trust and the method that matters

Here's how it's done by the best

The correctness that builds confidence and the approach that works

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About How-To & Educational Hooks

How-To & Educational Hooks work because people want to learn. When you say "here's how it's done," you promise the correct method. Not because they're smart—because they're human and want to do things right. These hooks don't need to be clever. They just need to promise authority. The "here's how it's done" hook does exactly that—it positions you as the expert.

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