Social media hook:
Here's How to Do [Action]…
Direct instructional hook that promises clear guidance.
Instructions promise clarity
"Here's how to do [action]" works because it promises guidance. People think: "They'll show me how. I want clear instructions." It's clarity wrapped in promise.
Plus, "how to do" creates trust. When you say "here's how to do [action]," you're promising step-by-step guidance. People trust clear instructions. They click because instructional content feels valuable—even when the steps are obvious.
Clear instructions are just guidance with better structure
It works because it hits three triggers: clarity, guidance, and trust. The "how to do" promises clarity. The action creates guidance. The promise creates trust. People see "Here's how to do this productivity hack" and think: "They'll show me step-by-step. I want that clarity." They click because clear instructions feel valuable—even when the steps are simple. It's not about being clever—it's about promising clarity.
Real-World Examples
Need more? Generate hooks based on your brief. We've done the work, you just use them.
Start Hooks SessionAbout How-To & Educational Hooks
How-To & Educational Hooks work because people want to learn. When you say "here's how to do [action]," you promise clear guidance. Not because they're smart—because they're human and want step-by-step instructions. These hooks don't need to be clever. They just need to promise clarity. The "here's how to do [action]" hook does exactly that—it promises clear instructions.