Social media hook:
Here's What Happened When…

Promises to reveal outcomes and results of specific actions.

Experiment & Hack Hooks

What happened creates curiosity

"Here's what happened when" works because it promises a story. People think: "They tried something. I want to see what happened." It's curiosity wrapped in narrative.

Plus, "what happened" creates investment. When you say "here's what happened when I tried this," you're promising an outcome. People want to see outcomes. They click because "what happened" stories feel engaging—even when the outcome is predictable.

Stories are just outcomes with better narrative

It works because it hits three triggers: curiosity, narrative, and investment. The "what happened" creates curiosity. The "when" creates narrative. The story creates investment. People see "Here's what happened when I tried this for 30 days" and think: "I want to see what happened. I need to know the outcome." They click because stories feel engaging—even when the outcome is obvious. It's not about being clever—it's about promising a narrative.

Real-World Examples

Here's what happened when I tried this for 30 days

The story that creates curiosity and the outcome that matters

Here's what happened when I tested this method

The narrative that builds investment and the results that deliver

Here's what happened when I tried this strategy

The story that creates engagement and the outcome that matters

Here's what happened when I tested this framework

The narrative that builds curiosity and the results that work

Here's what happened when I tried this approach

The story that creates investment and the outcome that delivers

Here's what happened when I tested this system

The narrative that builds engagement and the results that matter

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About Experiment & Hack Hooks

Experiment & Hack Hooks work because people want to see what happens. When you say "here's what happened when," you promise a story. Not because they're smart—because they're human and want to see outcomes. These hooks don't need to be clever. They just need to promise results. The "here's what happened when" hook does exactly that—it promises an outcome story.