Social media hook:
How we're adapting our
Connects your content to current events, seasons, or trending topics.
Adaptation creates relevance
"How we're adapting our [strategy] for [new era]" works because it creates timeliness. People think: "Things are changing. I need to adapt too." It's relevance wrapped in adaptation.
Plus, adaptation creates urgency. When you say "How we're adapting our strategy for the new 2024," you're showing you're staying current. People want to stay current. They click because adaptation feels relevant—even when the adaptation is minimal.
Adaptation is just relevance with better urgency
It works because it hits three triggers: timeliness, relevance, and urgency. The adapting creates timeliness. The new era creates relevance. The change creates urgency. People see "How we're adapting our strategy for the new 2024" and think: "Things are changing. I need to adapt too." They click because adaptation feels urgent—even when the changes are gradual. It's not about being clever—it's about making adaptation feel timely.
Real-World Examples
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Start Hooks SessionAbout Seasonal & Trend-Based
Seasonal & Trend-Based hooks work because people want to stay current. When you show adaptation, you create relevance. Not because they're smart—because they're human and don't want to be left behind. These hooks don't need to be clever. They just need to feel timely. The "how we're adapting" hook does exactly that—it makes adaptation feel urgent.