Social media hook:
Steal my exact
Drives immediate engagement or specific next steps.
Steal my exact creates accessibility
"Steal my exact" works because it removes barriers. People think: "They're giving me their exact template. I can use it without creating my own." It's accessibility wrapped in generosity.
Plus, exact creates value. When you say "Steal my exact template for [outcome] (free download)," you're showing you're giving away your work. People want ready-made solutions. They click because steal my exact feels valuable—even when the template is generic.
Steal my exact is just sharing with better accessibility
It works because it hits three triggers: accessibility, value, and generosity. The steal creates accessibility. The exact creates value. The free creates generosity. People see "Steal my exact template for [outcome] (free download)" and think: "They're giving me their exact work. I can use it immediately." They click because steal my exact feels valuable—even when the template is just a framework. It's not about being clever—it's about making resources feel accessible.
Real-World Examples
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Start Hooks SessionAbout Call-to-Action
Call-to-Action hooks work because people want clear next steps. When you say "steal my exact," you create accessibility. Not because they're smart—because they're human and want ready-made solutions. These hooks don't need to be clever. They just need to remove barriers. The "steal my exact" hook does exactly that—it makes resources feel accessible.