Social media hook:
This Is What You've Been Doing Wrong…
Identifies mistakes and positions content as solution to common errors.
What you've been doing wrong creates correction
"This is what you've been doing wrong" works because it identifies errors. People think: "They know what I've been doing wrong. I want to see the correction." It's correction wrapped in identification.
Plus, wrong creates urgency. When you say "This is what you've been doing wrong with your content," you're creating immediate correction. People want to know if they're making mistakes. They click because what you've been doing wrong feels urgent—even when the error is minor.
What you've been doing wrong is just error with better correction
It works because it hits three triggers: correction, identification, and urgency. The wrong creates correction. The you've been doing creates identification. The with creates urgency. People see "This is what you've been doing wrong with your content" and think: "Am I doing it wrong? I need to see the correction." They click because what you've been doing wrong feels urgent—even when the error is common sense. It's not about being clever—it's about making corrections feel immediate.
Real-World Examples
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Start Hooks SessionAbout Problem-Solution Hooks
Problem-Solution Hooks work because people want solutions. When you identify what you've been doing wrong, you create correction. Not because they're smart—because they're human and want to avoid mistakes. These hooks don't need to be clever. They just need to identify errors. The "this is what you've been doing wrong" hook does exactly that—it makes corrections feel immediate.