
50 Shapes of Strategy
The 50 proven frameworks of modern marketing every good strategist should know, each explained on a brand example. All in one ebook pack: a 120-page PDF with printable templates, an editable PPTX to fill in and an MD file to feed your AI.
- files
- 3
- frameworks
- 50
- real brand examples
- 50
- blank printable templates
- 50
- pages
- 120
Frameworks for 6 different marketing areas.
Each folder holds one part of the ebook pack: its opener, its list of frameworks and one full spread. Open a folder, then click it or pick a page to read it.
Three files, one job each.
To read and print
120 pages. Each framework gets a spread: what it is, where it came from and how a brand fills it in on the left, the same diagram empty on the right. Print the empty one and go at it with a pen.
PowerPoint
To fill in and present
Every worksheet as an editable template. Type in your client's version, then drop the slide into the deck that is due tomorrow.
MD file
To feed your AI
All 50 frameworks in a Markdown file your AI tools can read. Load it into ChatGPT, Claude or whatever you use, so it stops improvising its own version of a SWOT.
Frameworks don't have ideas. You do.
They do make it obvious which box you have been avoiding. Two ways to find out.
Free with the Storm
yearly plan
€191.04 a year
€238.80 20% off the monthly price
- The ebook packWorth €39.90
- AI toolsUnlimited ideas, hooks, names and strategy frameworks
- Brief ZeroYour brand's context and voice inside the AI tools
- Research Session and Share of SearchDeep research, straight into PowerPoint
- All libraries2,000+ campaign breakdowns, 600+ creative mechanics and hooks, 1,000+ Marketing Wisdom findings
- ExportsPPTX and DOCX of everything you make
Just the
ebook pack
€39.90
- The 120-page PDF
- Editable PowerPoint with templates
- A Markdown file for your AI tools





