Social media hook:
Insider Tip for [Topic]…
Positions creator as insider with exclusive knowledge.
Insider knowledge feels exclusive
"Insider tip" works because it promises exclusive information. People think: "They're on the inside. They know things I don't." It's exclusivity wrapped in authority.
Plus, insider creates trust. When you say "Insider tip for Instagram growth," you're positioning yourself as having access. People trust insiders. They click because insider knowledge feels valuable—even when the tip is actually public.
Insider tips are just information with better exclusivity
It works because it hits three triggers: exclusivity, authority, and trust. The insider creates exclusivity. The tip creates authority. The knowledge creates trust. People see "Insider tip for Instagram growth" and think: "They have access. I want to know what they know." They click because insider knowledge feels valuable—even when the information is actually well-known. It's not about being clever—it's about making information feel exclusive.
Real-World Examples
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Start Hooks SessionAbout Authority & Credibility Hooks
Authority & Credibility Hooks work because people trust experts. When you offer insider tips, you create exclusivity. Not because they're smart—because they're human and want insider knowledge. These hooks don't need to be clever. They just need to promise exclusivity. The "insider tip" hook does exactly that—it makes information feel exclusive.