Brief ZERO
Brand Definition
Set up your brand once - its story, who it is for, how it sounds, the proofs behind it, its brand positioning, colors and visual assets - and attach it in any tool with one click, or pull it into your own AI. Ideas, ads, hooks and research that already sound and look like you.

Not sure what goes in? See how Selfstorming describes itself. Or upload a brief or brand book and we fill it in for you.
One brand, every tool
Attach your brand in the Ideation Session, Social Ad Studio, Hooks, Research or Frameworks - just like adding a document, but it's always there and never retyped.
The brief
Story, audience, tone of voice, proofs and brand positioning. Upload a brief or brand book and we fill it in - fields you already wrote get the new text added, never overwritten.
Tone of voice
How your brand writes - with real style examples. Tools copy the style, never the content.
Colors
Primary, secondary and accent colors flow into every visual direction and art-direction call.
Visual assets
Logos, product shots, your brand character, ad templates and grading references - each with its own generation prompt.
Ad Studio references
Storyboards and statics get generated WITH your real product, face and look - not a generic stand-in.
In your own AI
Claude, ChatGPT or Cursor can load your brand brief through the Selfstorming MCP connector before they write a word.