Best Isle of Any, New York Campaigns of All Time
Isle of Any is the kind of small New York creative outfit that you discover through a campaign you've already seen before knowing who made it. They specialize in the quiet confidence of work that doesn't need to announce itself - where the idea is sharp enough that the agency name is just a bonus. Browse the work below.
3 campaigns
OpenAI: Dish
The campaign humanizes AI by showing a man using ChatGPT to craft a recipe that perfectly balances affection and coolness, proving that technology can act as a thoughtful co-creator for intimate, everyday human moments.
Coinbase: Everybody Coinbase
Coinbase transformed a Super Bowl ad into a nationwide karaoke session by repurposing a 90s pop hit, using the familiar, unpolished aesthetic of a dive bar to make crypto feel accessible, communal, and intentionally unpretentious for the general public.
The New York Times: It’s Your World to Understand
The New York Times reframed its vast ecosystem as a personal utility, using a rhythmic montage of daily life to show how its diverse products - from news to games - help readers navigate and find meaning in every minute.