Best Reporters Without Borders Campaigns of All Time
Reporters Without Borders has a very specific creative brief: make censorship feel visceral and unjust to people who have never experienced it. They tend to achieve this through precise, uncomfortable visual metaphors - the kind that make you realize the free press is less a given and more a fragile construct held together by the courage of a few. Study the work below.
3 campaigns
A Mother’s Commentary
2025Reporters Without Borders hijacked a live football match broadcast to deliver an emotional message from a mother to her imprisoned journalist son, leveraging his only connection to the outside world to force global attention on his unjust seven-year sentence.
Reporters Without Borders · The Good Company
The First Speech
2024Reporters Without Borders juxtaposed Vladimir Putin's optimistic 2000 inaugural speech with stark, contemporary visuals of Russian life to expose the profound gap between political promises and reality, powerfully underscoring the critical role of a free press in revealing truth.
Reporters Without Borders · Innocean Berlin
The Uncensored Playlist
2018Reporters Without Borders turned censored news articles into pop songs and uploaded them to streaming platforms like Spotify, exploiting a digital loophole where governments block news sites but leave music services accessible to bypass state censorship and reach repressed citizens.
Reporters Without Borders · DDB Berlin