Best Intel Campaigns of All Time
Intel has spent decades trying to make us fall in love with a piece of silicon the size of a postage stamp. It is a masterclass in selling the invisible - making a PC feel faster just because a specific five-note jingle played at the end of the ad. From museum-grade social experiments to painting the night sky with synchronized robots, they prove that hardware is only as good as the stories it powers. Browse the work below.
3 campaigns
Intel Drone Light Show
Intel transformed its complex computing power into a breathtaking visual spectacle by synchronizing 300 drones for Lady Gaga's Super Bowl halftime performance, proving that invisible technology can create tangible, awe-inspiring emotional experiences on the world's biggest stage.
Intel: Dancing Drones
Intel transformed drone technology from individual units to a synchronized fleet of 500 'shooting star' drones, creating breathtaking aerial light shows that redefined art and imagination, showcasing a mind-blowing leap in capability and safety.
Intel: The Museum of Me
Intel created "The Museum of Me," a personalized digital exhibition that transformed users' Facebook data - friends, photos, words, likes - into an artful, reflective journey. This visually demonstrated Intel's powerful Core i5 processor by making the invisible processing of personal social data visibly smart and emotionally engaging.