Accuracy and trust now beat ease of use in choosing AI tools

    selection criteria priority

    accuracy45%
    trustworthiness40%
    ease of use32%

    Consumers pick AI tools on substance, not slickness: accuracy (45%), trustworthiness (40%) and security/privacy (36%) lead the selection criteria, while ease of use fell from 38% to 32% year over year. Table stakes moved from UX to reliability.