47%
StatBrand & Creativity
Almost half of the most entertaining brands achieved double-digit revenue growth
Among the 2026 Entertainment Index Top 30 brands with financial data (83%), only five reported revenue decline and 47% achieved double-digit growth, despite tariffs hitting brands like Porsche and Mattel.
Source
Entertain or Die 3.0 - Small W•rld x Tracksuit (2026)
Dan Salkey (Small W•rld), Max Willson (Tracksuit), Sophia Epstein, Dom Hoskins
p. 13 (Entertain or Die 3.0, FY2025 actual and predicted results)
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