Loop Earplugs doubled orders in a quarter by tripling creative testing volume
+119%
revenue
2x
orders QoQ
CaseBrand Strategy
Loop Earplugs, working with agency TRGT, went from 5 to 20 A/B tests and from 45 to 120 creatives tested in three months, plus a conversion lift study. Revenue rose 119% and orders doubled quarter on quarter.
Source
Tracksuit webinar "Brandformance Formula" with MagicBrief and Eucalyptus (2025)
Mikayla Hopkins (Tracksuit), George Howes (MagicBrief), Carly Griffin (Eucalyptus)
deck p16; 00:19:16 George Howes (data courtesy of TRGT)
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