Playlist

Beer, Bros & Brilliance

The best beer ads ever made - from epic stunts to pure comedy gold.

13 campaigns

Make a ParodyExaggerate to Reveal the TruthCampaign detail

Action movieSolve the Tension, Not the CategoryCampaign detail

Conduct an ExperimentTurn Brand Values Into ActionCampaign detail

GamificationReframe the ProblemCampaign detail

Challenge your target groupStart With a TensionCampaign detail

Borrow a Familiar FormatTurn Brand Values Into ActionCampaign detail

Reverse ExpectationsCreate ContrastCampaign detail

AnalogyDramatize the Invisible BenefitCampaign detail

Spacetime WarpExaggerate to Reveal the TruthCampaign detail

Celebrate an AttitudeCelebrate the SubcultureCampaign detail

Amplify the SmallCreate a RitualCampaign detail

Retell a Known StoryBuild a Brand MythCampaign detail

Unexpected UtilityBuild an Utility, Not an AdCampaign detail

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